Coca-Cola to be more ‘fit’ for Canadian diets

Company's popular soda to be less sweet but formula remains same

Coca-Cola Canada has announced it will roll out changes to its signature beverage on Tuesday. The cola drink is to be less sweet and have fewer calories.

“The formula for Coca-Cola in Canada, that unique blend of natural flavours, is not changing,” said Shannon Denny, director of brand communications for Coca-Cola Canada. “We will continue to use the same formula that is used around the world.”

Coca-Cola also plans to downsize the sizes of its drinks. Its most popular item will be reduced by 15 per cent to 500 ml. The company also announced its popular mini-cans and glass bottles will be more available.

A statement released by Coca-Cola said it hopes the changes will help Canadians have better diets and lead to healthier lifestyles.

In Canada, the syrup, a prime ingredient in the drink, has been slightly more concentrated and thus a little sweeter than in other countries, Denny said.

To make it less sweet, the company will reduce the concentration of the syrup. It estimates the amount of calories will be reduced by eight per cent in the newly rolled-out soda.

These changes may be the beginning of the beverage company’s plan to soften the blow from last year’s decline in soda sales. Coca-Cola’s profits fell 14 per cent in 2014.

About this article

By: Kei Lam
Copy editor: Ryan Chatterjee
Posted: Jan 29 2015 10:09 pm
Filed under: News