Tmall’s Double Eleven shopping season logo in 2020. (Picture courtesy Tmall’s official) Ten thousand bottles of facial cleanser sold in 10 seconds. Fifteen thousand lipsticks were snatched up in 15 minutes, and sales exceeded US$1.6…
Random Candle Co. is a small candle business owned by two sisters Paige and Hannah Whibbs. A video where Paige and Hannah show how they use upcycled beer bottles to make their candles has gone viral on TikTok and reached over 15 million views.
University student from the UAE starts his first business by selling journals and planners to improve productivity. His home-grown brand hopes to reach Canadian customers.
Social media’s role in this year’s federal election continues to grow bringing in a larger audience.
To the companies with access to your digital footprint, you are not the neighbour down the street who walks his dog every other day. You are a consumer ready to be marketed to with targeted advertisements.
The presence on social-media platforms such as Instagram, Twitter and Tumblr has helped the popularity of young poets and writers, attracting a greater audience to their art.
This three-year study about young people becoming social media celebrities (and even “brands” of their own) explores the ethics and business models of this online brand-building.
We are the generation that turns to social media and technology for everything, apparently even breakups. The Breakup Shop is an online store that dumps your significant other for no less than $10.
Do you have a confession to make? The free, secret sharing mobile Whisper App may be able to help. It’s an anonymous way to reveal confessions or ask questions you don’t want to ask out loud.
Toronto city councillors will soon be tweeting their thoughts on Twitter-handling during campaigns as council voted on Feb. 20 to prolong the debate on using social media for election campaigning.